Click & Collect in store

Click & Collect in store is a program that allows Amazon selling partners with physical storefronts to offer customers the option to buy products online through Amazon and then pick up those items from their physical stores on the same day. Here are some key points about Click & Collect in store:

**Benefits of Click & Collect in store:**

- Reach new customers and drive increased in-store traffic.

- Expand engagement with your local community.

- Combine the scale of Amazon with your unique in-store experience.

- Own your product listing, images, and content for Click & Collect in store-enabled products.

- There are no additional fees associated with offering in-store pick-up.

**Eligibility:**

- Click & Collect in store is available to selected Amazon third-party sellers with physical storefronts or warehouses.

- All-sized retailers and product types are eligible to participate.

**Cost:**

- In-store pick-up is available at no extra charge to customers.

**Participation Options:**

- There are two ways to participate in Click & Collect in store:

1. Direct API integration: Manage store set-up, store-level inventory, and order status updates through direct API integration.

2. Third-party integrators: Use third-party integrators like ChannelAdvisor, Calculus, Magnalister, or sellercloud to manage your Click & Collect business.

3. Additional integrators are expected to be available in 2023.

**Order Process for Customers:**

- Customers will receive a confirmation email with order details and store-specific information after placing Click & Collect orders.

- The store will confirm when the order is ready for pick-up, and customers will receive an email notification.

- Customers can pick up their orders from the store, and the process is as simple as walking up to the pick-up counter.

**Performance Metrics:**

- Sellers must meet specific performance metrics to continue offering Click & Collect in store. These metrics include:

- Pre-fulfilment Order Cancellation Rate (less than 2.5%).

- Late Dispatch Rate (less than 4%).

- Order Defect Rate (less than 1%).

- Customer in-store experience metrics will also be monitored through surveys.

**Getting Started:**

- To get started with Click & Collect in store, submit your application, and Amazon's team will contact you.

By participating in Click & Collect in store, you can leverage your physical store presence to attract new customers, drive foot traffic, and enhance your engagement with the local community while benefiting from Amazon's reach and resources.