Buyer-Seller Messaging Service overview
- Oliver Piroska
- Sep 24, 2023
- 1 min read
The Buyer-Seller Messaging Service on Amazon provides a secure and convenient way for buyers and sellers to communicate with each other. Here are some key benefits of using this service:
1. **Increased Security:** Buyer-Seller Messaging uses encrypted email addresses for both buyers and sellers. This encryption helps ensure the security and privacy of communication between parties.
2. **Centralized Communication:** All buyer-seller correspondence is recorded in one place, whether it's through the service or via your personal or business email. This centralized view makes it easy to keep track of all messages.
3. **Improved Communication:** Efficient communication can help reduce disputes and claims, as it allows for quick clarification and problem resolution. Having a documented record of communication can also be beneficial.
4. **Faster Dispute Resolution:** Amazon can access the communication history in case of disputes, which can lead to quicker resolution.
5. **Product Questions for FBA Sellers:** Fulfilment by Amazon (FBA) sellers can enable Buyer-Seller Messaging to respond to specific product questions. This can enhance the buyer's experience, reduce return rates, and encourage repeat purchases.
If you are an FBA seller and want to enable Buyer-Seller Messaging for product questions, follow these steps:
1. Go to the "Settings" menu in Seller Central.
2. Click on "Notification Preferences."
3. In the "Messaging" section, click "Edit."
4. Select the "Buyer Messages" checkbox.
5. Enter the email address where you want Amazon buyers to send messages related to your products.
6. Click "Save."
By enabling this feature, you allow buyers to contact you with product-related inquiries. However, please note that this feature is for product questions only. For customer service-related inquiries on Amazon-fulfilled orders, such as returns or other issues, buyers should be directed to Amazon Customer Service.
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